Metricool's X/Twitter Add-on: A €10 Monthly Question Mark in 2026

As we navigate the social media landscape in 2026, the question of comprehensive platform support remains a critical differentiator for content creators and marketers. While many tools strive for an all-in-one solution, some present interesting pricing models that warrant a closer look. Metricool, a prominent player in the analytics and scheduling space, offers an insight into this with its X/Twitter add-on.

The Cost of X/Twitter Access in 2026

Metricool's pricing structure in 2026 shows a curious approach to X/Twitter (formerly Twitter) integration. While the platform generally offers a robust suite of features, including analytics and scheduling across various networks, access to X comes with an additional cost. For users on a Starter plan or higher, connecting an X account incurs an extra €10 per month, per connected X account. This translates to an annual fee of €120 simply for X functionality, on top of the base subscription schedchie.com.

This pricing decision stands in contrast to some competitors. For instance, Buffer still fully supports X/Twitter, alongside Facebook, Instagram, LinkedIn, TikTok, Pinterest, YouTube, and Mastodon posteverywhere.ai. This means Buffer users don't face an additional per-account charge for what is still a vital platform for real-time engagement and link sharing, especially for B2B brands, journalists, and thought leaders posteverywhere.ai.

Metricool's Strengths and Pricing Model

It's important to acknowledge Metricool's strengths. It began as an analytics tool and continues to excel in that domain. Its paid tiers include automated PDF and PPT reports, a Looker Studio connector on higher tiers, competitor tracking, a hashtag tracker, and a unified ads dashboard for Google, Meta, and TikTok Ads. It supports a wide array of platforms: Instagram, TikTok, Facebook, LinkedIn, Pinterest, YouTube, Threads, Bluesky, X, Twitch, and Google Business Profile. Metricool's pricing is structured 'per brand', with its Starter plan at €20 per month (or €16 annually) for 5 brands, and €37 per month (or €29 annually) for 10 brands schedchie.com.

However, the X/Twitter add-on introduces a modular approach to platform access that creators must factor into their budgeting. If X/Twitter is a cornerstone of your content strategy, this additional fee can quickly add up, potentially making other solutions more appealing from a cost perspective.

The Landscape of Social Scheduling Tools in 2026

In 2026, the social media scheduling tool market presents a diverse range of pricing models. Later, for example, dropped X/Twitter in August 2025 and has not brought it back, which is a significant drawback for X-reliant strategies posteverywhere.ai. Its pricing starts at $18.75 per month annually for its Starter plan, based on 'social sets' posteverywhere.ai.

Buffer, on the other hand, offers a free tier that includes an AI Assistant and unlimited use on paid plans. Its paid plans are priced per channel, starting at $6 per channel per month (or $5 annually), offering unlimited posts and advanced analytics ecom-tools.de.

Schedchie offers a flat rate of €7.99 per month for unlimited accounts and unlimited posts across 12 platforms. Even with its X add-on at €4.99 per 30 posts, valid for 30 days, it presents a compelling alternative for creators looking for cost-effective, broad platform support schedchie.com.

For solo creators focused on visual content for platforms like TikTok and YouTube, these pricing nuances are crucial. It highlights a market where 'all-inclusive' can mean very different things. When considering tools, it's essential to scrutinise not just the headline price, but also the specific add-ons and limitations that might impact your workflow and budget.

ShowsFarm, our own content pipeline solution, sidesteps these per-platform dilemmas by focusing squarely on TikTok photo carousels and YouTube Shorts. Our Pro plan, at £11 per month or £99 per year, offers unlimited AI slideshow generation, full queue management, and direct scheduling and publishing to these platforms. We believe in transparent, straightforward pricing that empowers solo creators without hidden add-ons for essential platform access. Our goal is to streamline your workflow for high-volume visual content, ensuring you can generate, review, and publish with ease, rather than juggling multiple subscriptions for each social network.